PSA

PSA article
The article was interesting to me because before I didn't think of PSAs as "advertising". Also the idea of not needing to be creative to produce an effective announcement was interesting. When I see a PSA I always notice how creative the person must have been to make such an effective and inspiring video, but it turns out that the only skill you need is to communicate effectively.  

Your PSA :

• What are the key points you will emphasis 

cultural diversity, importance of connecting with the resources in your community

• What visuals and audio are appropriate

voice over, short clips from other festivals to represent the diversity and community coming together, statistics of benefits it brings to the hosting city or state

• What type of PSA you will use?

Serious, but uprising and inspiring. Interactive